[PDF.01en] Open Innovation in the Food and Beverage Industry (Woodhead Publishing Series in Food Science, Technology and Nutrition)

Open Innovation in the Food and Beverage Industry (Woodhead Publishing Series in Food Science, Technology and Nutrition)

[PDF.nt97] Open Innovation in the Food and Beverage Industry (Woodhead Publishing Series in Food Science, Technology and Nutrition)

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 | #6164763 in Books |  2013-02-05 | Original language:English | PDF # 1 |  9.21 x1.00 x6.14l,1.74 | File type: PDF | 448 pages

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|| ||"...many agricultural and applied economics practitioners will find this book’s subject matter both interesting and timely...provides excellent insight into a body of literature about innovation and technology management."--American Journal of Agr

Food and beverage companies are increasingly choosing to enhance internal idea development by pursuing an ‘open innovation’ approach, allowing the additional exploitation of external ideas and paths to market. Drawing on a range of important case studies, Open innovation in the food and beverage industry investigates the challenges and opportunities afforded by the incorporation of open innovation into the food industry.

Part one provides a comprehensi...

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